Cranbery Fruit Powder is made from fresh cranberries (Vaccinium macrocarpon) and is rich in proanthocyanidins (PACs), vitamins, and antioxidants. With its vibrant red color and naturally tangy flavor, it has become a popular choice among health-conscious consumers and product formulators.Its popularity stems from its versatile applications, clean-label appeal, and strong consumer awareness of cranberry’s health benefits, particularly in preventing infections (UTIs).